In May 2016, Young M.A’s career took off after her song “Ooouuu” became an infectious hit, quickly spreading due to her laid-black flow and absorbing wordplay. In a new video, produced by The FADER for HD Radio the fast-rising Brooklyn-born newcomer reflects on her early passion for hip hop and how she’s reached a new level as an artist. In this day in the life snapshot, M.A talks about how radio’s helped catapult her rapid rise and success while she drives the streets of her hometown on the way to New York’s seminal Hot 97 for an interview, and later that night, delivers a spirited performance to her fans.…

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Produced by: The FADER
Produced in Association With: HD Radio
Executive Producer: Robert Semmer
Executive Producers for HD Radio: Juan Galdamez, Jordan Miller, Christy Willingham

Director: Scott Perry
Producer: William Crouse
Director of Photography: Tucker Bliss
Assistant Camera: Robbie Cline
Branded Content Producer: Monica Benitez
Editor: Sam Balaban
Production Manager: Madison Laclair
Post Production Supervisor: Christopher Jones
Associate Marketing Manager: Payton Anderson
Design: Albert Porto
Design: Madison Bullard
Sound Mix: Eugene Wasserman
Color: Carlos Flores